Rayband/Univerisal Studio Movie Partnership
Blues Brothers 2000 Tie-In with Comsumer/Trade/Sales Premiums/GWP/SLO Offers
Program Elements:
Sell-in Materials
Sell Sheet

Folio

Sales Brochure

Sell-In Video
In Store POS
Poster

Counter Card

Back-lit Duratran

Tripper Sign

Standee

Banner

Merchandising Bag

Lens Sticker

Program Merchandise
Ray-Ban Merchandise Catalog

T-Shirt

Sweatshirt

Denim Shirt

Mock Turtleneck

Cap

Leather Jacket

Polo

Watch
Gift with Purchase (GWP)
Croakie
Self Liquidity Offer (SLO)
Sunglass Hard Case
Global Sweepstakes
Sweepstakes Entry Box

Tear Pad

Sales/Trade Incentive Program
Trip to European Premier of Blues Brothers 2000 at the Cannes Film Festival

Welcome Packet:
Film Festival Laminate
Customized Dinner Menus
Advertising
Outdoor

Cannes Film Festival Print Media
Public Relations Campaign



For more details on Film Partnerships... click below

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Columbia
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Never Dies"
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"Blues Brothers 2000"
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